Knock it Off

That's the tagline of a new ad campaign to discourage bullying and harassment of gay and lesbian students in American schools. The Gay, Lesbian and Straight Education Network (GLSEN) teamed up with the Ad Council to launch the campaign, which targets pervasive but offensive phrases like "that's so gay"-a comment teens commonly use to describe anything unappealing: "When you say, 'That's so gay,' do you realize what you're saying? Knock it off."
The campaign is getting off the ground amidst news that 9 out of 10 lesbian, gay, bisexual or transgender (lgbt) youths suffer verbal of physical harassment in school. According to a new GLSEN School Climate Study, more than 1 in 5 report that they have been physically assaulted.
You can learn more about the campaign at http://www.thinkb4youspeak.com.
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